Product Design & Branding

Our holistic approach to designing and branding for ORION provided a visually compelling and memorable identity, elevating their market presence.

Design & Branding

Project Information's






February 25, 2023


Istanbul, Turkey

The Challenge

  1. Brand Consistency: Ensuring that ORION’s brand message was consistent across all materials.
  2. Market Competition: Standing out in a competitive market was a challenge.
  3. Visual Cohesion: Merging design elements seamlessly with branding guidelines.
  4. Audience Appeal: Tailoring designs to resonate with ORION’s target audience.
  5. Rebranding Transition: Managing the transition to a new brand identity effectively.

The Results

  1. Striking Visuals: The designs and branding elements captured attention and enhanced recognition.
  2. Market Differentiation: ORION gained a unique position in a competitive landscape.
  3. Consistent Branding: A cohesive and uniform brand image was established.
  4. Increased Engagement: The new brand resonated with the target audience, leading to better engagement.
  5. Smooth Transition: The rebranding was well-received by clients and stakeholders, with minimal disruption.
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